Super Bowl ads 2023: Watch the commercials you missed
Cindy Crawford Returns to the Super Bowl for Pepsi - WSJ
Coca-Cola marketing: Then and now
The Art of Launching a New Product in the Super Bowl
Pepsi Is Blanketing Coke's Hometown With Ads as Atlanta Prepares
Super Bowl sponsor Pepsi is painting Coke's Atlanta blue
Super Bowl XLVI - Wikipedia
Pepsi using Super Bowl week to take a few digs at Coke
Why Coke, Pepsi and Budweiser Are Not Advertising During the Super
History of Pepsi Advertising