Super Bowl Ad Market Examined - Front Office Sports
Super Bowl LVI watched by 112.3 million viewers, up 14% from last year - The Athletic
A Billion Dollar Marquee Event – SUPER BOWL - Credable
Super Bowl television ratings - Wikipedia
Why the Super Bowl defies the decline of TV advertising
Why Super Bowl LVI Will Be Biggest for Gambling Apps Like DraftKings, FanDuel - Bloomberg
How many people watched the 2022 Super Bowl LVI? - AS USA
LA Hasn't Built a Stadium of This Size in 100 Years': SoFi Stadium Is Ready for Its Super Bowl Close Up